We asked Olle Bjerkås, concept developer at The Borderland how he is designing the future. Here is his answer:
“Transformation and evolution is happening all around us.
By connecting our inner selves to the world around us and to each other, we will give birth to a world more like a home to the soul. Your, mine and our.
Design is a conscious choice, to alter, to add, to remove. To see what happens; learn, listen, adapt & create. To test, to play, to be concrete and DO. Not to think and talk. To DO.
The future ahead of us will bear the marks of our fantasies, dreams, thoughts but most of all our actions.
I design the future through event’s where the distance between dreams and reality, imagination and action; is shortened. I lead groups through the process of evolution and transformation, giving the setting and tool necessary to play, jam, game, lab, hack and co-create.
I design the future through events, spaces and communities such as:
Guerilla Gardening Göteborg – Growing plants in urban Gothenburg.
Global Sustainability Jam – 1500 people all over the world getting together to design sustainable products & services in 48 hours.
Gigantic Spontaneous Party – Thousands of people spontaneously having a party at a central location.
The Borderland – The first Swedish Burning Man event.
The Castle of Bräschen – Collaborative living space
The Tool Library – Prototype of a p2p tool lending community.
I see that in order to be a good designer, i need to connect the deepest perspectives, with the widest. Finding the value in the far fetched, and giving life to the dull.”